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Monthly Archives: January 2014
Why don’t TV commercials link to websites?
You know how printed billboards and press ads often include a QR (Quick Response) code, which we can snap with our smartphones to instantly load the product’s website? Well, I want to know why every TV commercial doesn’t let us … Continue reading
Native advertising
Native advertising is the name now given to what magazine and newspaper publishers used to call advertorial. This was advertising content masquerading as editorial, deliberately blurring the distinction between the two. Editors traditionally strove to be objective and independent of … Continue reading
Posted in Media
Tagged advert, advertorial, business, media, native advertising, online, publication, publish
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pootering 
